Back to the future… of websites

Back to the future

  • Website
  • Social media (Instagram, Tik Tok, Facebook, LinkedIn, etc.)
  • Search (aka Google)
  • Email (I’d love to read your newsletter…)
  • App (iOS & Android)

Back to websites

A few months ago our CTO, Tony Rost, published a quick blog post on how to host a website on AWS in 5 minutes. In the article Tony explores three approaches:

  1. Static HTML website
  2. Content Management System (CMS)
  3. Web/Mobile App

1. Static HTML website

If nothing is going to change on your website, you could simply upload some HTML, maybe an image or two and you are good to go. This is what we were selling back in 1999, but hosting in the cloud now would likely only cost pennies.

2. Content Management System (CMS)

If you want to be able to edit your website, build pages — all within the browser, you’ll need a Content Management System or CMS. We’ve written a ton on this topic so feel free to learn more. Tony describes how to get up and running in the Cloud with Drupal or WordPress in 5 minutes. The upside to this is a price tag of a few dollars per month, but unless you are ready to really dig into the code I highly recommend against it. The real cost in this scenario is the custom coding, security updates, website back ups, and more. Essentially Managed Services and application support which can easily run hundreds or thousands of dollars per month. This can be a great option if you want to add some custom functionality, but in most cases small business is better served by turnkey website like Wix or Squarespace. I have personally used these services for things like building out a website for non-profits.

3. Web/Mobile App

Any business that is serious about digital as a part of their business, not just for marketing, but real data storage, interactive applications, etc. needs to look deeper — and get professional help. In the AWS Cloud, the best back-end for this type of work is AWS Amplify, a technology we’ve played around with a lot. Again, not recommended for anyone but the most intrepid DIYer, but a really great professional tool. It can allow you to use the same data for both web and mobile applications, at costs we could only dream about back in 1999.

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Joaquin Lippincott

Joaquin Lippincott

1.1K Followers

CEO/President of @metaltoad. Passionate about creating job opportunities in the tech industry.